Tag Archives: Longleat

Network and Sharing, Training & Development

Giving A Presentation :)

After 35 years working in conservation education I still enjoy giving presentations and helping others with techniques to improve theirs. In the modern age of Tik-Tok, Instagram and YouTube many have greater skills and effectiveness than me in those media. However, the face to face and “real” presentation is still a very important aspect of sharing our work and especially engaging with visitors.

It was an honour to be the first speaker on day 2 of the 2022 ABWAK Symposium attended by over 200 people and held at West Midlands Safari Park in early March. My talk “Arabian Giraffes and Indonesian Ambassadors” was an opportunity to share the great work of Sharjah Safari and Orangutan Haven whilst discussing the importance of public engagement and education in zoos.

Keepers are increasingly involved in direct visitor engagement and ‘education’ activity. I was therefore delighted to be asked back to Longleat Safari Park to run ‘Presentation and Communication Training’ for small groups of keepers and safari tour guides. Many of the staff there interact with guests on site, give talks and tours and of course some are ‘famous’ through appearances on ‘Animal Park’ on TV.

I was pleased to work with some who had been at Longleat several years as well as those who joined in the past 12 months. Through a day of activities and information, participants are encouraged to understand what the desired outcomes are and ways that they can enhance their communication skills to be most effective. I particularly enjoy using a diversity of techniques from acting to tongue twisters and it usually gets a smile or two from participants. The philosophy of learning by doing is central to the approach, and it is known that ‘doing something’ is more memorable and likely to have impact.

Seeing animals for real is core to the zoo and aquarium experience. Our exposure to TV and media may bring wildlife stories to our living rooms but this is largely passive. However, the zoo visit can also be passive, and so needs to have focused opportunities and interaction. The role of all staff, from the entrance to the shop, is important in contributing to the message and story. Keepers are a critical part of the experience and our visitors look to them for information and engagement.

The professionalisation of keepers in the UK and Ireland has been promoted by ABWAK throughout its 48 year history and it’s good to see that public engagement is now considered core to many keeper jobs. There are various routes into the profession, and a variety of courses and qualifications. For many years I have been involved in the Diploma in the Management of Zoo and Aquarium Animals (DMZAA) and its volunteer-keeper version CMZAAV, run by Sparsholt College for BIAZA. In the ‘modern’ (and covid) world we can effectively utilise online systems to support learning, so it was good to be guest speaker on a webinar for DMZAA / CMZAAV students, giving them background on zoos and education and pointers on successful assignments.

Giving a presentation is and should be something we enjoy and in so doing we can contribute to sharing our passion, enthusiasm and excitement for wildlife, nature, wild places and conservation.

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Confidence and Fun

“When you have confidence you can have a lot of fun. And when you have fun you can do amazing things.” (Joe Namath, former American football star and actor).

I enjoy communicating and I have great fun when I teach and help others to develop skills for presentations and talks. It is especially satisfying when you can help those who believe they can’t do it or are really not confident to do it. Sometimes it is about ‘pushing’ and almost ‘forcing’ but the context and environment needs to be supportive and understanding. So it was a pleasure, at the end of June, to engage with a diverse group of keepers and the education team at Drayton Manor Zoo in a workshop to support their engagement with visitors.

Some of the group were very confident and “up for it”, whereas others were clearly uncomfortable and not keen because of lack of confidence and experience. However, step one achieved – they were there. Step two engagement and activities for a few hours. Step three – as part of a group giving a presentation to each other – success! Next steps are to practice, work with colleagues, and engage with visitors.

My presentation and communication workshop is adapted to suit each group and situation and so it was great to have a really positive response from the Drayton Manor Zoo staff no matter what their initial feeling or experience, and that confidence was built and will develop further within the team.

The zoo is at an exciting time in its history and has long term development plans, which are great to hear about. And of course, with the added attraction of the theme park and ‘Thomas the Tank Engine’ the potential for public engagement with a diverse audience within the zoo at Drayton Manor is significant.

 

Following my day at Drayton Manor it was a pleasure to return to Longleat where I conducted similar training over a year ago. I returned to visit the park but primarily to attend the ABWAK Symposium.  The staff team at Longleat were brilliant and their confidence in both visitor and conference delegate engagement was superb. Here is another collection that has very large visitor numbers and a diverse visitor experience. The ‘safari’ and ‘animal adventure’ have come a long way in the park’s 50 years+ and its very exciting to see the latest news that Longleat is to house a couple of wombats and 6 southern koala, from Cleland Wildlife Park in South Australia, in a new facility (opening in 2019).

Drayton Manor and Longleat are very different but both ‘zoos’ to watch and to visit, and both have very large audiences from diverse backgrounds, thereby having potential to take conservation and conservation education to the masses – and to have fun too!

Workshop

Challenging Communication – Training @Longleat

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Spare a thought for those members of staff in zoos, aquariums and visitor attractions that are tasked with communicating with visitors. It’s not as easy as you may think.

I was delighted to work with the excellent staff team at Longleat, Wiltshire, mid January 2017, in two one day workshops developing their skills in presentation and communication.  Longleat is an amazing place – not only the UK’s first safari park (opened 1966) but also has a walk around animal adventure area, lake and boat safari, play areas, train, the maze, and of course Longleat House and estate.

As an illustration of the challenge faced by the ‘educator/ keeper/presenter’, we looked at the Longleat Jungle Cruise – which is a short boat excursion on the lake, featuring Californian sea lions (an opportunity to feed), African hippo, gorilla islands and native wildlife. The presenter not only tries to talk about all the species, some conservation concerns, and other aspects of Longleat, but also do the safety announcements and oversee the sea lion feeding with the passengers who want to do it (small charge).

As part of my workshop, in small groups, the participants looked at what the objectives should be for the cruise, using the ‘Learn, Feel, Do’ model and enacted the experience – with considerable humour.

Sometimes, its good to recognise that you can’t say it all, and visitors aren’t going to listen to it all anyway. So the challenge is to make the ‘talk’ and associated activities FUN and set realistic objectives to achieve, not least of which is to inspire and excite visitors with the natural world and encourage them to find out more and get engaged in activity to support long term conservation.

The workshop included diverse activities and presentation of ideas and background and I thank the team at Longleat for their very positive feedback, for example:
Really good day, enjoyed the practical part a lot. Thank you.
Very informative and inspirational.
Very informative. Gave me more confidence to do talks. Thank you.
Excellent workshop. Well prepared and researched. A range of examples with numerous ideas out of the box, inspiring a different way of thinking. USP is enthusiasm + passion.