Tag Archives: behaviour change

2021 – NATURE LIVES ON

Happy New Year – Chinese Year of the Ox. One year ago the Covid19 virus had begun to become a worry but little did we realise how serious and widespread the pandemic would become. Life goes on…

2021 will continue to be challenging and a ‘new normal’ likely still to be dominated by Covid-19 mitigation. However, on a more optimistic note we have seen the inauguration of the Biden-Harris administration in the USA and the roll out of vaccines has begun.

By our very nature, we live for today and think about tomorrow and the next year or two, but rarely have a real long term perspective on life the universe and everything . Nature is long term, not years but decades and centuries. Looking back in time we can see many periods of natural change until human activity became an accelerator and the sixth era of global extinction is now in progress. In Year of the Ox it is appropriate to note that the ancestor of domestic cattle, the aurochs, survived until the 17th century. (Attempts to “breed it back” were made, notably Heck Cattle, but the aurochs is lost to us).

Aurochs skeleton (AdstockRF)

There are many high profile recently extinct species, the aurochs being one. There has been recent speculation that the thylacine in Tasmania, declared extinct in the 1930s may have survived with just a few individuals to this century. However, sadly it is clear many species are on the brink due to human activity.

There are some reasons to be optimistic – eg reintroduction of beavers in the UK, and bison in Europe, and a growth of interest and enthusiasm for ‘rewilding’.

Given a chance, time and positive action, nature can recover. The ‘lockdown’ year has enabled many people to appreciate their local environment more (although for others it has highlighted their lack of nature). The challenge is to move forward with a positive relationship with the natural world and not pursue damaging economic growth and exploitation of the environment. Now is the time to plant trees, to reduce resource use, to value nature and ‘ecosystem services’ such that it is not reasonable or economic to rebuild after covid19 with the same old system.

One lesson from the Covid19 era is to examine the effectiveness of messages in behaviour change and psychology. Simple, short messages, slogans and direct appeals to people’s own needs and motivations have proved effective. However, trust in the ‘messenger’ and the actions and behaviour of others have proved to be significant factors affecting effectiveness.

Whilst nature and the environment are carrying on ‘as normal’, access to the countryside has been restricted, so those in cities especially, have missed the country. Regrettably the evidence from 2020 is once access is permitted again, there will be a significant rise in littering and ‘bad’ behaviour from some people, and given international travel is far less likely, there is a real worry for managing and maintaining natural places at home with increased footfall.

In the UK, the closure of zoos, and lack of meaningful Government support, is a major issue – not just in terms of the operation of the zoos but in the delivery of their conservation, research and education work now and in future. Staff in charitable areas as well as visitor engagement have been made redundant, whilst high animal welfare standards are maintained. The public love zoos – visitor numbers are huge, 30 million visitors to BIAZA zoos in a normal year! And that is how zoos have successfully funded themselves and conservation for years – whilst museums for example, are core funded largely by local and national government. Zoos have helped the government achieve requirements under the Convention of Biological Diversity and supported curriculum learning without any government core funding. Hopefully, as we move through 2021 things will improve …

Covid – an agent of change?

ZooStephen activity has been very restricted in these past months. A time to reflect and consider what is important and think about what future activities may be pursued. Everyone moved to ‘teaching online’ as the new way of delivering education and I created a series of videos supporting a programme of learning for remote delivery and variations of this resource will be available to others.

A buzzword of the times is ‘zoom’, alongside Microsoft Teams and Skype and my workshops and talks are available by online delivery. Whilst effective, there is however, no replacing real experience and learning in the environment itself.

It’s good that zoos, aquariums, wildlife sites, historic places etc are now open /re-opening, but of course it’s a changed world for now, with some of the important educational activities such as talks not being offered to avoid crowd formation.

In 2021 ZooStephen will continue to offer training workshops, advice and support and mentoring for educational activity both online and in person, and continue supporting keeper training through DMZAA at Sparsholt College, as well as other activity. I look forward to the opportunity to help others in developing and delivering conservation education and visitor experience.

Politics, People and Pessimism. Outdoor Opportunity & Optimism – Covid reflections

The world stopped. Earth asked for a reset, for a new way, a new normal. The deadly messenger was named Covid-19. It belonged to nowhere but went everywhere. In places it met with coordinated, planned  resistance but many countries ignored the warnings until it was too late. Knowledge was shared but didn’t result in immediate action and change. However, once the emotions were challenged with death and fear, self interest, science and opinion pushed and government responded… Lockdown!

The global pandemic saw different levels of action and commitment across the world. Some leaders acted swiftly and strong, others delayed and dithered, some even rejected the facts and believed they wouldn’t suffer.

Stay Home – Save Lives. A slogan that was clear and easy to understand. Support for ‘work at home’ and furlough schemes made it easy for some. Others struggled. The self employed found themselves unable to access help, then it came but not for all and not as fairly… whilst welcome, it was constrained and caveats limited its ‘generosity’ based on a calculation from earnings up to April 2019.  And then… many still had to work. The health and emergency services, food sales, transport, zookeepers, farmers and more had to work on… a long list of people still travelling about and having interactions, and the virus spread.

Meanwhile others locked themselves away, isolated, cut off. Some families, especially those with younger children found new connections and relationship, but it came with a cost… exclusion of the extended family. Grandparents and the vulnerable especially were ‘shielded’ but by aiming to keep safe, the cost to normal life and sharing with those who care was high. And the death toll increased.

Strong, timely, focused and clear action resulted in success… in New Zealand and some other countries such as Germany and Japan, and China seemed to get it under control too. Noticeable in their failure however, were Johnson (UK), Trump (USA) and Boslonaro (Brazil) – two of whom are known to have caught the virus. Their own agendas’ influenced policy and action to the detriment of many – and the death toll continued to rise.

In the UK, the devolved governments disagreed to some extent with the Johnson approach, not least after the breaking of lockdown restrictions by their ‘mastermind’ Cummings and his bluffing it through to the dismay of most.

Time goes by… (the story, truth, half truths, and lies, will be told and analysed in times to come).

Be Optimistic? However, one positive from the situation for me and many others – take regular, local, outdoor, socially-distanced, exercise. Being out in nature, and in my local area wasn’t new for me, however I discovered a few more paths, saw a few different people out and had some wonderful wildlife encounters – most notably with hares, deer and red squirrels.

Nature thrived. My garden became a feeding station for at least 2 pairs and 2 broods of blackbirds. One became quite tame, and demanding, waiting at my door for food to be put out and the fledglings were emboldened to come close. Allowing the weeds to grow, and having my wildflower pots, meant a small space became a jungle and insect haven.

Once a little more travel was allowed it was great to revisit Perthshire big tree country and the hills surrounding Perth too. Revisiting the Birnham oak which most likely dates from the 15th century and was certainly there when Shakespeare visited (and features in Macbeth – Birnham wood). It’s amazing to think that it has seen the world population rise from 450 million to near 8 billion, has lived through many regional and global pandemics and has been home to thousands of other organisms.

Birnham Oak

Whatever happens with Covid-19, we know nature will survive and if allowed to, will thrive. We have a great opportunity to re-connect and value what is important, for that I am optimistic. However, the action of politicians in power, and desire for return of ‘economic growth’, together with the selfish behaviour of some – abusing the environment, littering and being uncaring, are causes for pessimism and worry.

The post-covid19 world will be what we make it – the challenge is we need social and behaviour change from government, business and ‘ordinary’ people. Self-interest and nationalism are however, emerging as strong forces that are really difficult to challenge. Trump seeks re-election and US First policy… Johnson sees Brexit and the rise of an independent ‘Britain’ as the future… China sees opportunity and remains controlling, but is also easy to target in western society, and as for Putin and Russia, its hard to say…

An oak tree, a Douglas fir… a hungry blackbird, a ‘March hare’ and grazing deer… that I understand and will continue to enjoy and encourage others to do likewise 🙂

Communicating Conservation

Whilst the UK is in the midst of a general election, its a good opportunity to reflect on what is genuine commitment and well-meaning promises or words and messages designed to deflect, garner support, or even deceive. In conservation behaviour change messaging we need to be wary of over-promising or misleading, however, we too are in the ‘business’ of generating interest and support and “evangelising” for the environment and conservation.

Combining our ‘education’ role with behaviour change outcomes is a cause to be optimistic. It is clear knowledge does not equate to change, however, if we utilise the emotions and personal connections, success is possible. Brilliant TV documentaries like Blue Planet II and the plastics issue, is a good example. It seems the environment IS now an issue within the UK election, with plastics and climate change in many people’s minds.

snow leopard cub (one of 3), RZSS Highland Wildlife Park, Nov 2019

Zoos have contributed to conservation in many ways, some breeding for reintroduction (although far less than many people may think), development of science and skills for both zoo and in situ work etc., but our education role is the clear hope for the future – but likewise needs to move beyond the short school visit lesson to a real development of environmental and nature understanding and direct action, and lifelong learning.

UK zoo & aquarium educators (and those around the world) are passionate, enthusiastic, knowledgeable and skilled, however, they are under-resourced and under-supported in the scheme of things relative to the importance of ‘education’. It has, thankfully, always been the case that zoo & aquarium educators share and learn from one another.

Zoo & Aquarium Educators visiting RZSS Highland Wildlife Park, Nov 2019

Some 30+ years after I attended my first UK zoo educator conference, it was great to meet up with some of the attendees to the 2019 BIAZA Education & Presenter Conference on their extra day visit to Highland Wildlife Park in the Cairngorms, Scotland. Whilst many of the day-to-day challenges are the same as they have always been, it is good that there is more and more focus on engaging people – of all ages, experiences and abilities – in nature and what they can do to address environmental issues, whilst loving the world we live in.

City of Bristol College (South Bristol)

At City of Bristol College earlier this month, it was great to spend a day with students raising their awareness and understanding, as well as helping them with developing skills in communication and preparing for careers in the ‘animal sector’. We need more good, passionate communicators to promote the ways in which the future of life on Earth can be contributed to and developed by individuals and not just dictated by political, commercial and ideological elites.

ZooStephen workshops and training activities are tailored to each college/course or zoo and available across the UK (and abroad) throughout the year. Contact zoostephen@outlook.com

We should never forget the reality of life and the way our society works (or doesn’t) and that, as campaigners such as Greta Thunberg have shown us, there is a need to challenge the ‘establishment’ as it currently exists with its reliance on ‘economic growth’ and consumerism. There is some cause for optimism, but as election campaigning shows us, people can have very fixed ideas, beliefs and opinions and don’t like them questioned or challenged.

Never too old – everyone can make a difference

Its great to work with diverse audiences, and to share my passion for the natural world and conservation. At a talk given for approx 150 members of U3A (University of the Third Age), I was asked do I “give such talks to inspire and enable young people, as everyone here is ‘old'”.  My response is yes, but also everyone is important and has a role to play in behaviour change and sustainable living – and grandparents and retirees are very important role models and people who have influence and impact. Education is for all and life-long.

It’s interesting to reflect that in general, all young children are excited by and curious about nature around them. Even with all the technological gadgets and games, children still find joy and wonder in seeing live animals and playing outdoors. At some point however, and often in those difficult “teenage years”, it seems the relationship with nature changes for many, and they loose the awe and wonder at the world around them – such as how wonderful and amazing a tree is; the diversity of animals and plants etc.  Then this interest is often rekindled when they become parents, and lost again as the child grows… and returns as a grandparent.

It may be ‘natural’ to have this up and down relationship with the world, but the risk and challenge is that our impact on life and the world around us, particularly in those periods we ‘loose the connection’ can be extreme as we get sucked into consumerism and stress of modern life.  The fact that companies still spend millions on advertising (often for things we don’t need or to make us buy one brand over another), shows that adults have power and can through their choices have impact affecting others. So in conservation education work and our wish to ‘change the world’ it is appropriate and desirable to focus on adults and rekindle that connection to nature and turn it to positive action that makes a difference.